Updated: Jul 4
The Moonlight Tango Team have always strived to think big and long term about what we set out to do with the Latin Party which is:
To promote Latin American culture and more importantly
Support Parkinson’s sufferers any way we can via Parkinson’s Queensland.
Latin Party was an idea that we set out to do to bring all Latin American communities together to share the rich vibrant culture with the world at large starting with Brisbane. King George Square was chosen as the location to maximise access and capacity for all who want to partake in the festival experience. It is part of the 8 day Winter Tango Festival run by Moonlight Tango. The event is free and any proceeds made on the day will go to Parkinson’s Queensland. For further information on our reasons for working with Parkinsons Queensland as our preferred Charity, click here.
Ways in which we set out to make this event a success include:
Picking a central location in the heart of Brisbane for maximum community reach.
Working with Associations, Community Leaders and Businesses who share the same passion in promoting Latin American culture.
Ensuring our Team has the right mix of specialised skill sets.
Raising awareness across potential synergetic associations
Seeking Sponsors that share the same vision.
Strategic marketing and advertising campaigns.
We know that there is knowledge, experience and passion in our community which is why we have partnered with like-minded associations, community leaders, and businesses, click here for further information.
Our Team working on this event bring a mix of skills needed to ensure we reach our goals, team members include:
Alessandro Costa – Co-Director, Commercial Agreements, Project Management, Grant Funding, Charity Liaison
Dev Agnihotri – Sponsorship
Oscar Valdivia – Stage and Artist Management
Jacqui Beres – Marketing, Promotion, Sponsorship, Community Engagement and MC
Nina Oberleuter – Web development, Marketing and Charity Promotion
Michelle Yanez-Olivarez, Amiga Mia – Promotion, Social Media, Community Engagement, MC, FIFA WWC Latin American Community Ambassador
We are making effort to work with synergetic associations such as FIFA who are bringing the WWC 2023 to Australia and New Zealand. Working with associations such as these provide a mutual beneficial opportunity for promotion and exposure to Brisbane and the world at large.
We are applying for funding to cover event running costs via commercial sponsorship, grant funding and crowd funding from a variety of organisations and members of the community that share all want this event to be a success. For more information on Sponsors Moonlight Tango have worked with click here.
Organisations we have approached include :
Brisbane City Council
The Peak Partnership
Ally’s Angels and Alphas
Ella Bache Newstead
Elever Property Management
Chuffed Crowd Funding Campain
Strategic marketing campaigns on a variety of social media platforms and channels have been sought.
Social Media platforms used for promotion include:
Moonlight Tango website
Facebook to name a few
Radio stations that we have engaged with include:
97.3 Kiss FM
SBS Spanish Program
Paid advertising campaigns on the Brisbane App, Must Do Brisbane and Meetup have been purchased to maximise our community reach.
If you want to make a difference and help make Latin party a reality you can, whether as a
Let’s make this an event to remember together and see it continue to grow every year!